On-page SEO is the fundamental basis of every search engine marketing strategy and your organic search engine rankings depend on it.
Thorough research, strategic content optimization, and developing a highly targeted keyword universe are all important components to an SEO campaign. But so is getting to know your business. We’ll take a concerned look at what your company is about and what you’ve done in the past to gain online exposure.
Organic on-page SEO campaigns include:
- Qualitative keyword & competition research
- Keyword strategy development: defining primary, secondary and long-tail keywords for each page
- Title & Meta Description content optimization
- Image alt tag & link title sculpting
- Content optimization: crafting keywords into specific and strategic places within the the code and copy
- XML Sitemap generation and submission to Google Webmaster Tools & Yahoo Site Explorer
- We practice industry standard / white hat SEO best practices
- Benchmarking & Reporting